BEN SALSKY GCD/WRITER
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Nuveen | Re-Rank the Rich

WE REBRANDED Nuveen (a global investment manager with nearly 1 trillion in AUM) WITH A NEW LOOK AND A NEW TAGLINE — investing by example. but, JUST TALKING ABOUT THE PHILOSOPHY BEHIND THEIR 120 YEARS OF INVESTING WASN’T ENOUGH.

so, we INFILTRATED the forbes 400 list of the richest people in the world, and WITH NUVEEN’S INVESTING PHILOSOPHY, CREATED OUR OWN RANKING.

Notables

One Show Silver & Merit | AICP Shortlist | Clios Silver

 
 
 

THE RANKING WAS BASED ON PHILANTHROPY OVER MONEY.

RERANK THE RICH

 
 

IF WARREN BUFFET’S GIVING YOU PROPS,
YOU’RE PROBABLY DOING SOMETHING RIGHT.

 

THE “INVESTING BY EXAMPLE” LAUNCH ANTHEM

RIPPLE EFFECT

 
 
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